What is AutoPPC, and what does it actually do?

AutoPPC (autoppc.ai) is Amazon PPC optimization software from AutoPPC Inc., an Ontario, Canada software company. It combines an account-aware AI copilot with scheduled, rules-based optimization for Amazon Sponsored Products in the US and Canada.

On paid plans, weekly or biweekly reviews prepare bid changes, keyword harvests, negatives, and eligible budget or placement changes. The copilot answers account questions with source lookups and can draft supported changes into Review. Your saved inputs and deterministic rules calculate bids; a language model does not choose them.

You review the evidence, approve the rows, download the Amazon bulk files and upload them yourself. AutoPPC retains matching undo files and checks the upload on a later read-only pull. It suits sellers who want the recurring work prepared while keeping the decisions. It is currently in closed beta; a free audit has limited access, and paid plans unlock the ongoing workflow.

AutoPPC is separate from Amazon's automatic-targeting campaign type and from the unrelated AI product-planning project with a similar name. See how AutoPPC works, current plans, the founder story, and our Amazon Ads Partner Directory listing. Listing is not an Amazon endorsement.